Doreen Lorenzo is a successful leader of global creative firms who advised Fortune 100 companies on design and innovation issues for decades. In September of 2017, she was appointed Assistant Dean in the new school of Design and Creative Technologies at the University of Texas, Austin. She was previously the Director of the Center for Integrated Design at UT. She is a co-founder of mobile video insights firm Vidlet, as well as a board member and advisor of several other startups, and a columnist for Fast Company Co.Design. Most recently Texas Monthly named Doreen one of the 15-innovative people shaping Texas.